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Conscious consumerism is on the rise

conscious consumerism

Companies are seeing that long-term investments in social, environmental and governmental initiatives are more beneficial than initiatives without sustainable practices or missions.

The Aspiration Redwood Fund, which helps professionals “invest in what matters,” reports that “corporations that are actively managing and planning for climate change secure a 67 percent higher return on investment than companies who refuse to disclose their emissions.”

The total volume of sustainable investments nearly doubled from 2012 to 2014 as conscious consumerism increases in popularity and professionals align investments with values. The workforce is starting to show that doing well and doing good are synonymous.

– JacobZelinski, The Wisconsin 100

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